Monthly Archives: December 2014
“The New Profit Center”
Rose Marie Beauchemin Article Featured in the December Issue of Natural Looking Permanent Makeup.
When I wrote an article some time ago about not having an issue with tattooing eyeliner on Latisse users, it was very premature. It had just become popular and I wasn’t faced, yet, with long-term users.
I am sure you will have noticed, by now, that those using Latisse for an extended period of time, bleed heavily. The reason for the excessive bleeding is due to the blood supply being drawn closer to the skin surface to promote growth in the eyelashes.
I have had to pause many eyeliner procedures and apply pressure with a cotton swab soaked in Duration Ultra to stop the bleeding. The blood would also coagulate in the needle tube and would sometimes have to be rinsed before proceeding. It truly makes a simple procedure quite lengthy and difficult.
I presently recommend my clients stop using Latisse for a minimum of 2-weeks, prior to having their permanent eyeliner procedure.
I would love to hear any and all of your recommendations for your clients. We will be happy to publish them on The Beau Institute Face Book page.
Rose Marie Beauchemin
President, Director of Education, The Beau Institute of Permanent and Corrective Cosmetics
I hope I don’t make too many enemies with this blog but I feel compelled to write it. Every day, I receive from two to a dozen pics of eyeliner procedures, performed by practitioners in the trendy Marilyn Monroe style or the Cat Eye or the Retro Eye. These eyeliner procedures are applied as one might wear their over-the-counter makeup, extending out from the corner (canthus) of the eyesin a dramatic, sweeping tail. This is one style of eyeliner that simply should never be done, permanently!
The corners of the eye, both inner and outer canthus, are points of migration. You may get away with a few but that Fitzpatrick 1 will come along and you will be sick if you see her migrate. This risk is greatly increased if you are using any form of carbon. Secondly, that tail is going to travel down and will require removal in the years to come. How soon? No one knows. It’s all genetics.
Women’s eyes and mouths show age quite early. It generally begins with the eyebrows. As they move downward, the tails of the brows, where the skin is sometimes transparently thinner, push the outer corner of the eyes downward, as well. What you are tattooing today will not the same or look well in a few years. As a matter of fact, it can be disastrous. I have seen manystyles like this have to be excised by a plastic surgeon. However, this was many years ago, before practitioners realized, as faces maturefeatures drop downward. Practitioners soon came to learn that eyebrows that were tattooed too long or too low were longer and lower in just a few years.
The WIDTH of an eyeliner is not an issue. I will accommodate any requested width, it just cannot extend past the outer canthus. I wear a very wide eyeliner, myself, that was tattooed, initially, 25 years ago. It still works because I didn’t have it placed past the outer canthus of my eyes.
Please use discretion when younger clients request this trendy look. Explain to them that some things just do not translate well with permanent makeup and that this tail that she will love today will require removal up the road. How quickly? She would be gambling with her DNA. Also, inform her how nasty a removal would be in that area with no guarantee you will even be able to get it out. Swelling, hematomas and maybe even a black eye can result from removal. Please say NO!!!
“The New Profit Center”
by Rose Marie Beauchemin
Featured in December’s Issue of “Natural Looking Permanent Makeup”
IF THE WOMAN SEATED BESIDE YOU ON THE AIRPLANE, looking fresh and natural, was wearing permanent makeup, would you be able to tell? Probably not!
Permanent makeup can now be done to look so incredibly natural that it’s not detected, even in close proximity.
For those who have it, it’s confidence building, liberating and life changing. Permanent makeup has become mainstream, and has the potential to be an enormous profit center for your business.
In this informative and educational article Rose Marie covers these topics:
- THE MOST POPULAR TREATMENTS
- PERMANENT MAKEUP SELECTIONS BY SKIN TYPE/ETHNICITY
- POTENTIAL AFTER EFFECTS
- LONGEVITY OF PERMANENT MAKEUP
- SAFETY CONSIDERATIONS
- ALLERGY PRECAUTIONS
- IS PERMANENT MAKEUP THE RIGHT CAREER FOR YOU?
- CHOOSING A PARTNER
- COST OF SERVICES
You can download and read this article by visiting our website – click here to go there now!
If you have any questions regarding permanent makeup procedures or permanent makeup training, please feel free to call our office: 888.763.2328