Managing Client Expectations for Permanent Makeup

Managing Client Expectations for Permanent Makeup

Managing client expectations for Permanent Makeup is essential to ensure both their satisfaction and the success of your service and business. Here are some suggestions to help you effectively manage these expectations:

1. Initial Consultation

- Explain the Process Clearly: Before starting any procedure, ensure that your clients understand the entire process, from the initial consultation to the aftercare. Be transparent about how the procedure will be carried out and what they can expect at each stage.

- Assess Client’s Expectations: Ask the client about their desired look and make sure it aligns with what is achievable based on their facial features, skin type, and the specific PMU procedure. Ask them to bring a photo and/or come in with their makeup on.

- Discuss Limitations: Be honest about what permanent makeup can and cannot do. For example, some procedures such as microblading may not work well for clients with very oily or mature skin. Setting realistic boundaries will prevent disappointment later.

2. Before the Procedure

- Set Realistic Expectations: Let the client know that results may vary and that it requires a minimum of two sessions to perfect the look. Also, discuss the fact that the initial color might appear darker than the final result and will fade slightly after healing.

- Provide Pre-Care Instructions: Make sure clients follow any pre-procedure guidelines (e.g., avoid alcohol, caffeine, or certain medications), which can help minimize complications.

- Explain that touchups will be required – Make sure clients understand that even though the procedure is “permanent” that it will fade and require touch up due to environmental, skin and cosmetic routine and medical conditions.

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3. During the Procedure

- Set Time Expectations: Let clients know how long the procedure will take, so they can plan accordingly. Each procedure, such as eyebrow tattooing or eyeliner, may take different amounts of time. Most initial procedures will require 2 hours.

- Communicate Progress: While performing the procedure, check in with the client about their comfort level..

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4. Aftercare Guidance

- Set Expectations for Healing: Explain the aftercare process and that healing takes time. Emphasize that there may be swelling, redness, or scabbing immediately after the procedure, but these are normal parts of healing.

- Clarify What to Avoid: Ensure the client understands things to avoid during the healing process, such as sun exposure, excessive moisture, or touching the treated area.

- Manage the Fading Process: Permanent makeup will fade over time. Educate clients on how they can maintain the results with touch-ups. Let them know that this is a long-term commitment, and that maintenance will be required, depending on the procedure.

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5. Follow-Up and Touch-Ups

- Offer Follow-Up Care: Ensure that clients know they can reach out for follow-up questions. This shows you care about the long-term results.

- Schedule a Touch-Up Session: Let them know that, while the results will be visible immediately, a touch-up is often required after a few weeks to ensure the pigment settles perfectly. It is best to schedule at touch up before they leave.

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6. Communicate Potential Results

- Acknowledge That Results Can Vary: Acknowledge that skin type, lifestyle, and other individual factors can impact the final look. Clients with oily skin, for example, may experience quicker fading or a less defined result.

- Over the Counter (OTC) Makeup – Explain that they want to use OTC makeup between touchups or for a more dramatic look. This does not mean the procedure was not successful but it is part of the healing and fading process and the desired look for every day.

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7. Stay Honest About Risks and Side Effects

- Discuss Potential Risks: Let clients know about the potential risks, such as infection, scarring, or allergic reactions, and make sure they understand that their results may require occasional maintenance.

- Be Honest About Pain Levels: While many PMU services use numbing agents, there may still be discomfort, and it’s important to manage their pain expectations.

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8. Setting Up a Realistic Timeline

- Be Clear About Recovery Times: Communicate a realistic recovery timeline. Some procedures, like lip tattoos, may require a longer healing period compared to others like eyebrow tattoos. Setting a recovery timeline ensures clients don’t expect results too soon.

- Explain the Final Outcome Timeline: Ensure that they understand it may take a few weeks for the final result to fully show after the procedure has healed.

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9. Building Trust with Clear Communication

- Encourage Open Dialogue: Make clients feel comfortable expressing their concerns before, during, and after the procedure. Open communication will help alleviate any anxieties.

- Highlight Your Experience and Credentials: Make sure clients know you are a trained, experienced professional who can guide them through the process successfully.

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Conclusion:
Managing client expectations for permanent makeup is about clear communication, setting realistic goals, and providing ongoing support. By educating clients on the process, what to expect, and how to maintain their results, you can help them feel confident in their decision and satisfied with the end result.Managing Client Expectations for Permanent Makeup

Managing client expectations for permanent makeup is essential to ensure both their satisfaction and the success of your service and business. Here are some suggestions to help you effectively manage these expectations:
1. Initial Consultation

- Explain the Process Clearly: Before starting any procedure, ensure that your clients understand the entire process, from the initial consultation to the aftercare. Be transparent about how the procedure will be carried out and what they can expect at each stage.

- Assess Client’s Expectations: Ask the client about their desired look and make sure it aligns with what is achievable based on their facial features, skin type, and the specific PMU procedure. Ask them to bring a photo and/or come in with their makeup on.

- Discuss Limitations: Be honest about what permanent makeup can and cannot do. For example, some procedures such as microblading may not work well for clients with very oily or mature skin. Setting realistic boundaries will prevent disappointment later.